- linkblock
- grey-dark
- text-light
- 4
- Who we are
- Get to know your Otherhalf
- Background
- Our backgrounds are from both ends of the spectrum, from corporate to entrepreneur. While many core values are the same, these different viewpoints facilitate more balanced solutions, ideas and thinking.
- Skills
- Our wheelhouse includes marketing management, media planning, creative and content, design, branding, web development, coding and more. It's the combination of these skill sets that helps avoid binary thinking and enables a ‘whole picture’ focus.
- Out of Office
- When not working with clients, the Otherhalf team can be found in places ranging from recording studios and theatres to yoga retreats and wellness seminars.
- In Summary
- Food trucks, not fine dining. Reuse, not refuse. Change, not stasis. Eco, not ego. Compromise to coexist. Communicate to coordinate. Push together to push forward.
Who we are
Bringing the equation into balance
When discussing marketing in today’s online ecosystem, ‘balance’ has to be one of the most important words. Balance, in multiple ways, is essential for effective thinking and the ability to see the bigger picture. Whether balancing the technical and creative aspects of online advertising or balancing how to speak to the individual customer within a global vision of who you serve, the need to balance multiple points of view and expertise has never been greater.
Otherhalf is perhaps best defined by the word balance. Our backgrounds find the common ground between international brands serving the globe to the local business serving the community. In terms of thinking, we look for the harmony between strategy and implementation, creativity and analysis, the big picture and the essential details.
